The brand logo and tagline with ® should be featured on displays for major conferences and installations — in most instances, in the banner or lead panel of the display.
University Relations has a 10’ x 10’ portable pop-up display for use. Contact Marketing and Publications to reserve.
The university identity should be prominently displayed on podiums for major press conferences, convocations, symposiums, and other major presentations. For assistance with displays and podium signage, please contact the brand marketing manager.
For conferences, workshops, and other events, temporary nametags are available for download.
Permanent nametags include the university logo and tagline. The flush left design and font usage reflect a branded approach. Use of brand extension logos is optional. In rare instances when additional logos are included, the university brand must predominate.
For assistance with permanent employee and volunteer nametags, contact the Virginia Tech Sign Shop at 540-231-9913.
Interior and exterior signage
A silver metal signage system with a paper insert for easy updating was established by the Office of University Planning in 2008 and is being implemented as projects allow. Rooms are assigned a permanent room number by Facilities Services and are identified by a code required sign. Paper inserts identify the function or occupant of the room and can be changed as required by the department. Units may add identifying signage including directories, etched glass doors, or raised metal lettering at the entrance to their space. Signage projects are requested through Facilities Services. Branding and visual identity of units is requested through University Relations. Dedicatory plaques and donor recognition are requested through University Development. Safety signage is requested through EHS.
A new signage system has been established by the Office of University Planning and is being implemented on campus as projects allow. Building identification signs provide the street address for emergency response at the street level and smaller signs identify primary units at the entrances. The Virginia Tech brand is incorporated through use of official university maroon and the logo.
The shield alone is used where space limitations preclude the use of "Virginia Tech," including building identification signs and vehicular directional signs. Signage projects are requested through Facilities Services. Banner designs are requested through University Relations. Dedicatory plaques for buildings, trees, and benches are requested through University Development.
University signage requests
All university signage must meet the standards established by the Office of University Planning for uniform visual identity as well as accessibility and safety requirements.
To find out how to initiate a new signage project or to update existing signage, contact Facilities customer service: 231-4300 or firstname.lastname@example.org.
Questions concerning university signage standards should be directed to the Office of University Planning: 231-4679 or email@example.com.